It could send a fax and even translate hand-writing into text. The device could take notes, store contacts, and manage calendars. Specifically, the core hand-writing recognition feature was widely criticized as buggy and inaccurate. The Newton was coined a Personal Digital Assistant (PDA) by then Apple CEO John Scully. The Newton’s release was delayed until August of 1993, and when it was released, it was not as user-friendly as expected. The announcement itself tipped the company’s hand to its competitors and wildly inflated consumer expectations. The Newton unveiling generates immediate buzz, but due to several factors, Sculley’s announcement will ultimately be considered a major mistake. Photographer Menuez and author Kounalakis were provided extensive access to Apples Newton team throughout the products development over multiple years to. The Newton is Apple’s first major new product line since the Macintosh was released eight years earlier.
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The Newton didn’t actually go on sale until August of 1993Īt the Consumer Electronics Show (CES) in Chicago, Apple Computer CEO John Sculley first announces the coming release of the Newton personal digital assistant to a group of reporters, explaining that the Newton “is nothing less than a revolution.” Although there was not a fully functioning prototype available, the Newton technology is demonstrated, including how to order a pizza by moving topping icons onto a pie and then faxing the order from the device.
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